Meet

Ed James

Ed’s Path to Property Freedom

Lifetime Cashflow

£1,500,000

Monthly Cashflow

£50,000

Number Of Deals

70

How Ed Built a £1.5 Million Rent-to-Rent Property Business

Watch the video below to find out how.

Ed’s journey in rent-to-rent is a powerful example of what’s possible with persistence, strategy, and the right mindset. From struggling to secure his first deal to building a multi-million-pound property business with over 70 deals and a £50K profit month, Ed now uses his rent-to-rent cash flow to fund BRRR projects entirely debt-free. In this video, he shares the key lessons that helped him scale, including insights from a game-changing £330K BRRR deal, overcoming self-doubt, and the crucial role of mentorship and community. If you’re serious about rent-to-rent, this is a story you don’t want to miss.

12 Rent-To-SA deals in 1 year!

£7,000 per Month From 1 Rent-to-Serviced Accommodation Deal

In this video, we follow the success story of Ed James, who—through our work together—has replaced his income, quit his job, and secured an entire block of six apartments in the heart of Liverpool. This impressive deal is now generating up to £7,000 per month in cash flow. Ed’s journey is a testament to what’s possible with the right support, strategy, and determination.

More Case Studies

Midlands
all
October 10, 2024
Paul Sargent is proof that consistency wins in rent-to-rent. Since joining Simon back in 2020, Paul has grown steadily year on year—building a streamlined rent-to-SA operation that now manages 42 units and generates over £200,000 annually. In this video, Paul reflects on the key moves that fuelled his growth: building strong relationships, focusing on systems, and staying the course even when others gave up. Whether you’re just starting out or looking to scale, this is a masterclass in playing the long game and building a business that lasts.
Read More
London
all
July 1, 2025
From struggling to find landlords to securing a direct deal with a property developer, Nakita’s journey into rent-to-rent shows what’s possible with persistence, smart strategy, and the right support. In this video, she shares how she built her Short Stays property business in London and scaled to three high-performing serviced accommodation units generating £12,000 per month. She reveals how the deal with a developer came about, what it took to set up each unit for success, and why guest experience and presentation have been crucial to her results. Nakita also talks openly about the challenges she faced, and how being part of the SSO mentorship gave her the tools and confidence to push through and build something she’s proud of.
Read More
Midlands
all
January 1, 2026
Charmaine and Stuart did not want retirement to mean cutting back, slowing down, or giving up the life they had worked for. They wanted to travel, enjoy their time, and build enough income to support the future they had planned. After looking at different options, rent-to-rent stood out because it gave them a way to create strong monthly cashflow without needing to buy properties first. They joined SSO at the end of June 2025. By the end of September, they had secured their first deal. Their second deal followed quickly after, and they are now negotiating deal three. Their two properties now bring in around £7,000 to £8,000 a month in incoming cashflow.
Read More
Midlands
all
March 7, 2024
Join us for an inspiring conversation with Nithia, a determined new investor navigating her way into the world of rent-to-rent. In this video, Nithia opens up about the internal battles, the learning curve, and how the power of community gave her the clarity and confidence to keep going. Her journey is filled with honest reflections, valuable lessons, and moments of real breakthrough—showing that success in property isn’t just about deals, it’s about mindset, support, and sticking with it. If you’re thinking about getting started but feel overwhelmed—this one will hit home.
Read More